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"... abstract We advocate for more tolerance in the manner we collectively address categories and categorization in our research. Drawing on the prototype view, organizational scholars have provided a 'disciplining' framework to explain how category membership shapes, impacts, and limits organ ..."
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abstract We advocate for more tolerance in the manner we collectively address categories and categorization in our research. Drawing on the prototype view, organizational scholars have provided a 'disciplining' framework to explain how category membership shapes, impacts, and limits organizational success. By stretching the existing straightjacket of scholarship on categories, we point to other useful conceptualizations of categories -i.e. the causal-model and the goal-based approaches of categorization -and propose that depending on situational circumstances, and beyond a disciplining exercise, categories involve a cognitive test of congruence and a goal satisfying calculus. Unsettling the current consensus about categorical imperatives and market discipline, we suggest also that audiences may tolerate more often than previously thought organizations that blend, span, and stretch categories. We derive implications for research about multi-category membership and mediation in markets, and suggest ways in which work on the theme of categories in the strategy, entrepreneurship, and managerial cognition literatures can be enriched.
FACULTEIT ECONOMIE EN BEDRIJFSKUNDE TWEEKERKENSTRAAT 2 B-9000 GENT Using the Right Emotion to Promote the Right Product to the Right Person
"... ABSTRACT This article deals with the ego-other-focus dimension of emotions-referring to the degree to which people see themselves as independent from or interdependent with others-and addresses the question which emotions should be used to promote specific products or to persuade a specific group o ..."
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ABSTRACT This article deals with the ego-other-focus dimension of emotions-referring to the degree to which people see themselves as independent from or interdependent with others-and addresses the question which emotions should be used to promote specific products or to persuade a specific group of people. The findings of the experiment suggest that for a privately consumed product, ads evoking an ego-focused emotion scored better than ads evoking an other-focused emotion, whereas the reverse was true for a publicly consumed product. However, this interaction effect was only present for extravert and not for introvert respondents. Theoretical and practical implications, together with some future research ideas are suggested.
untitled
, 2009
"... Abstract This article contributes to the literature on industry architecture by identifying the conditions that enable the emergence of architectural advantage. To understand how one firm can shape the industry architecture in its favor, we analyzed a historical case study on the role of Lew Wasser ..."
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Abstract This article contributes to the literature on industry architecture by identifying the conditions that enable the emergence of architectural advantage. To understand how one firm can shape the industry architecture in its favor, we analyzed a historical case study on the role of Lew Wasserman and the Music Corporation of America (MCA) in the evolution of the motion picture industry in the United States. We focused on two major disruptive events: the 1948 Paramount Decree which forced vertically integrated movie studios to divest their theaters, and the explosion of television as a new form of entertainment in the 1950s which became an alternative for exhibiting movies. In both these cases, one company, MCA, managed to improve substantially its standing by occupying and consolidating a position of advantage in the industry or, in other terms, an 'architectural advantage'. We show how in both cases this was the result of interactions between the Studios, constrained by the institutional logic of the industry, the regulatory framework, and MCA's introduction of novel practices. The latter consolidated its grip on talents and facilitated the growth of independent production and TV production.
NETWORK DYNAMICS IN SMALL BUSINESS FINANCING: INSTITUTIONAL CHANGES AND TRANSFORMATIONS OF INTER-ORGANIZATIONAL RELATIONS
, 2010
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Shareholder Value and Workforce Downsizing, 1981-2006
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(Article begins on next page) The Harvard community has made this article openly available. Please share how this access benefits you. Your story matters.
1 Managing Hybridity: (Inter-)Organizational Strategies in the Fair Trade Field
"... This paper aims to examine the concrete strategies through which organizations may reach compromises between conflicting logics. To reach this goal, this paper tries to capture some of the interactions between the organizational, inter-organizational and field levels in terms of management and diffu ..."
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This paper aims to examine the concrete strategies through which organizations may reach compromises between conflicting logics. To reach this goal, this paper tries to capture some of the interactions between the organizational, inter-organizational and field levels in terms of management and diffusion of plural logics, using the case of social enterprises in the Fair Trade field. Social enterprises, defined as „not-for-profit private organizations providing goods and services directly related to their explicit aim to benefit the community ’ (Defourny & Nyssens 2008:5), may be considered as exemplary hybrid organizations. Their combination of economic and social goals and their location on the boundary between market and civil society makes them an interesting laboratory of hybridity experimentation as a response to multiple institutional orders (Battilana & Dorado 2010; Pache & Santos 2010a). Fair Trade is one of the most illustrative fields of social enterprise activity resulting from an advanced integration of a social movement into the market (Gendron et al. 2009; Nicholls forthcoming; Wilkinson 2007). Yet, Fair Trade as a field hybridizing market and civil society logics – as well as other logics linked for instance to regional contexts –, and particularly the role of Fair Trade social enterprises (FTSEs) in managing and fostering such hybridity, have received very little academic attention. This paper aims to examine how organizations have both managed and fostered hybridity in the Fair Trade field. To this end, a qualitative methodology was chosen, using case studies to build theory rather than testing pre-existing hypotheses (Eisenhardt 1989; Eisenhardt & Graebner 2007). Two sets of data were used and triangulated to increase the validity of the observations (Patton 2002). First, a study was conducted from January 2007 to April 2009 on
Health Care Institutionalizing HIPAA Compliance: Organizations and Competing Logics in U.S
, 2014
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