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Abstract: This article focuses on other ROI issues related to positioning software in the marketplace, which serves as an intermediary between a software supplier organization and its customers. return on in-6322 Strategic drategic in planningand ddning- commercial software often arise from marketplace issuesrelated to the ROI measures of revenue, cost,and risk. These issuesshould influence ongoing project planningand ddin dding-1 and should not be left to business managers alone (Update)
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BibTeX entry: (Update)
@misc{ messerschmitt-marketplace,
author = "David G. Messerschmitt and et al.",
title = "Marketplace Issues in Software Planning and Design",
url = "citeseer.ist.psu.edu/messerschmitt04marketplace.html" }
Citations (may not include all citations):441 Software Engineering Economics (context) - Boehm - 1981
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291 Software Architecture in Practice (context) - Bass, Clements et al. - 1998
267 Software Engineering: A Practitioner's Approach (context) - Pressman - 2000
94 Security Engineering: A Guide to Building Dependable Distrib.. (context) - Anderson - 2001
85 Component Software (context) - Szyperski - 2002
63 Process and Organization for Business Success (context) - Jacobson, Griss et al. - 1997
58 Information Rules: A Strategic Guide to the Network Economy (context) - Shapiro, Varian - 1998
25 Real Options: Managerial Flexibility and Strategy in Resourc.. (context) - Trigeorgis - 1996
17 Evaluating Software Architectures: Methods and Case Studies (context) - Clements, Kazman et al. - 2002
12 Software Design: The Options Approach (context) - Sullivan - 1996
5 Quantifying the Costs and Benefits of Architectural Decision.. (context) - Kazman, Asundi et al. - 2001
3 The Economics of Network Industries (context) - Shy - 2001
2 Reuse-Based Software Engineering: Techniques (context) - Mili - 2001
2 Copy Protection Technology Is Doomed (context) - Wallach - 2001
1 Software Ecosystem: Understanding an Indispensable Technolog.. (context) - Messerschmitt, Szyperski - 2003
1 Co-Opetition: A Revolution Mindset That Combines Competition.. (context) - Brandenburger, Nalebuff - 1997
1 Rembrandts in the Attic: Unlocking the Hidden Value of Paten.. (context) - Rivette, Kline - 1999
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